Privacy policy

This Privacy Policy outlines how we collect, use, and disclose your Personal Information when you visit our Site or make a purchase. It is designed to inform you about our practices regarding your data and your rights in relation to that information.

Title

Last updated: 13th April 2023

1. Contact

2. Collecting Personal Information

3. Sharing Personal Information

4. Behavioural Advertising

5. Using Personal Information

6. Selling Personal Information

7. Your Rights

8. Cookies

9. Changes

10. Complaints

1. contact

After reviewing this policy, if you have any additional questions, would like more information about our privacy practices, or wish to make a complaint, please do not hesitate to contact us via email at support@mayasbeautypalace.com. We're here to help!

2. collecting personal information

When you visit our Site, we collect certain information about your device, your interactions with the Site, and information necessary to process your purchases. We may also gather additional information if you reach out to us for customer support. In this Privacy Policy, we refer to any information that can identify an individual (including the information listed below) as “Personal Information.” Here’s a detailed overview of the Personal Information we collect and the reasons behind it:

**I - Device Information**

- **Purpose of Collection:** To accurately load the Site for you and to analyze Site usage for optimization purposes.
 
- **Source of Collection:** Automatically collected when you access our Site using cookies, log files, web beacons, tags, or pixels.
 
- **Disclosure for Business Purpose:** Shared with our processor, Shopify.
 
- **Personal Information Collected:** Includes the version of your web browser, IP address, time zone, cookie information, viewed sites or products, search terms, and how you interact with the Site.

**II - Order Information**

- **Purpose of Collection:** To provide products or services as per our contract with you, process your payment information, arrange for shipping, provide invoices and order confirmations, communicate with you, screen orders for potential risk or fraud, and, in accordance with your preferences, provide information or advertising related to our products or services.
 
- **Source of Collection:** Collected directly from you.
 
- **Disclosure for Business Purpose:** Shared with our processor, Shopify.
 
- **Personal Information Collected:** Includes your name, billing address, shipping address, payment information (such as credit card numbers), email address, and phone number.

**III - Customer Support Information**

- **Purpose of Collection:** To deliver effective customer support.
 
- **Source of Collection:** Collected from you directly when you contact us for support.

**Minors**

Our Site is not intended for individuals under the age of 13. We do not intentionally collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at the email address above to request deletion.

3. sharing personal information

We share your Personal Information with service providers to assist us in providing our services and fulfilling our contracts with you, as outlined above. For example:

- We use Shopify to power our online store. You can learn more about how Shopify utilizes your Personal Information by visiting their privacy policy here: Shopify Privacy Policy

- Additionally, we may share your Personal Information to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests for information we receive, or to otherwise protect our rights.

Your privacy is important to us, and we ensure that any sharing of your information is conducted in a responsible manner.

4. behavioural advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For example:

- We utilize Google Analytics to help us understand how our customers interact with the Site. You can read more about how Google uses your Personal Information here: Google Privacy Policy. You can also opt out of Google Analytics here: Google Analytics Opt-Out.

- We share information about your use of the Site, your purchases, and your interactions with our ads on other websites with our advertising partners. This information may be collected and shared directly with our advertising partners, and in some cases, through the use of cookies or other similar technologies (which you may consent to, depending on your location).

- We employ Shopify Audiences to help display ads on other websites with our advertising partners to buyers who have made purchases with other Shopify merchants and who may also be interested in what we offer. We share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, allowing other Shopify merchants to extend offers you may find appealing.

- Additionally, we leverage platforms such as Pinterest, TikTok, Snapchat, and X (formerly Twitter) to reach potential customers and provide relevant advertisements across these social media channels.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at NAI Understanding Online Advertising.

You can opt out of targeted advertising by:

- **Facebook** - Facebook Ad Settings

- **Google** - Google Ad Settings

- **Bing** - Bing Ads Personalization

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: DAA Opt-Out Portal

5. using personal information

We utilize your Personal Information to deliver our services, which include offering products for sale, processing payments, fulfilling and shipping your orders, and keeping you informed about new products, services, and special offers.

**Lawful Basis**

In accordance with the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your Personal Information based on the following lawful bases:

- Your consent;
- The performance of the contract between you and the Site;
- Compliance with our legal obligations;
- Protection of your vital interests;
- Performance of a task carried out in the public interest;
- Our legitimate interests, which do not override your fundamental rights and freedoms.

**Retention**

When you place an order through our Site, we will retain your Personal Information for our records unless you request us to erase this information. For more details on your right to erasure, please refer to the ‘Your Rights’ section below.

**Automatic Decision-Making**

If you are a resident of the EEA, you have the right to object to processing that is based solely on automated decision-making (which includes profiling), particularly when such decision-making has legal consequences for you or significantly affects you.

 

We do not engage in fully automated decision-making that produces legal or significant effects using customer data.

 

However, our processor, Shopify, employs limited automated decision-making processes to prevent fraud, which do not have any legal or significant effect on you.

Examples of services that include elements of automated decision-making include:

- Temporary blacklisting of IP addresses associated with repeated failed transactions. This blacklist remains effective for a short period of hours.
- Temporary blacklisting of credit cards linked to previously blacklisted IP addresses. This blacklist remains effective for a short period of days.

6. selling personal information

Our Site engages in the sale of Personal Information, as defined by the California Consumer Privacy Act of 2018 (CCPA). This includes information that identifies, relates to, describes, or could reasonably be linked to you or your household.

If you have any questions or would like to know more about your rights regarding your Personal Information under the CCPA, please feel free to reach out to us. We are committed to ensuring that your privacy is protected and that you are informed about how your information is used.

7. your rights

**GDPR**

If you are a resident of the European Economic Area (EEA), you have the right to access the Personal Information we hold about you, to request its portability to a new service, and to ask for your Personal Information to be corrected, updated, or erased. If you wish to exercise these rights, please contact us using the information provided above.

Your Personal Information will initially be processed in Ireland and will then be transferred outside of Europe for storage and further processing, including to countries such as Canada and the United States. For more information on how data transfers comply with the GDPR, please refer to Shopify’s GDPR Whitepaper: Shopify's GDPR Whitepaper

**CCPA**

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to request that your Personal Information be ported to a new service, and to ask for it to be corrected, updated, or erased. To exercise these rights, please reach out to us using the contact information provided above.

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address listed above. We are here to assist you and ensure your rights are respected.

8. cookies

A cookie is a small piece of information that is downloaded to your computer or device when you visit our Site. We utilize various types of cookies, including functional, performance, advertising, and social media or content cookies. These cookies enhance your browsing experience by allowing the website to remember your actions and preferences, such as login details and region selection. As a result, you don’t have to re-enter this information each time you visit the site or navigate between pages. Additionally, cookies provide valuable insights into how visitors use the website, such as whether it’s their first visit or if they are returning users.

We implement the following cookies to optimize your experience on our Site and to facilitate the provision of our services:

[Be sure to check this list against Shopify’s current list of cookies on the merchant storefront: https://www.shopify.com/legal/cookies

**Cookies Necessary for the Functioning of the Store**  
These cookies are essential for the operation of our online store. They enable you to navigate the site and utilize its features, such as accessing secure areas and processing transactions. Without these cookies, certain functionalities of the store may not be available.

Reporting and Analytics

 

The duration of time that a cookie remains on your computer or mobile device depends on whether it is classified as a “persistent” cookie or a “session” cookie. Session cookies are temporary and last only until you stop browsing, while persistent cookies remain on your device until they expire or are deleted. Most of the cookies we utilize are persistent, with expiration periods ranging from 30 minutes to two years from the date they are downloaded to your device.

You have the ability to control and manage cookies in various ways. Please be aware that removing or blocking cookies may negatively impact your user experience, and certain parts of our website may become less accessible.

Most web browsers automatically accept cookies, but you can choose whether to accept cookies through your browser settings, typically found in the “Tools” or “Preferences” menu. For detailed guidance on how to modify your browser settings or how to block, manage, or filter cookies, please refer to your browser’s help file or visit resources like www.allaboutcookies.org

Additionally, please note that blocking cookies may not entirely prevent the sharing of information with third parties, such as our advertising partners. To exercise your rights or opt out of specific uses of your information by these parties, please follow the instructions provided in the “Behavioral Advertising” section above.

**Do Not Track**

Please be advised that, due to the lack of consistent industry standards regarding how to respond to “Do Not Track” signals, we do not modify our data collection and usage practices when we detect such a signal from your browser.

9. changes

We may update this Privacy Policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this policy regularly to stay informed about how we protect your Personal Information and your rights. Your continued use of the Site after any modifications to the Privacy Policy will constitute your acknowledgment of the changes and your consent to abide by and be bound by the updated policy.

10. complaints

As mentioned above, if you would like to make a complaint, please feel free to contact us via email or by mail using the details provided under the “Contact” section above.

 

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can reach out to your local data protection authority or contact our supervisory authority for further assistance. Your concerns are important to us, and we are committed to addressing any issues you may have.